PROJECT 7

SOUNDTRACK- 2023

We are willing to bet that there is no creative work that has not been accompanied by background music.

We could write a book about the music that accompanied each of our projects and how it inspired us.

Instead of writing this book we thought we'd ask our friends at UNDERCOVER to follow us through some of our work and summarize something that would convey its vibes.

This is how Project 7 was born, our first electronic music track.

AVNTGARD AT WORK

CONCEPT- 2024

A..TW.-

Through our projects, over the years, we have learned many new things, we have visited many places and we have met people and situations that we did not know. We love our work precisely because it always teaches us new things. Many times we find inspiration where we do not expect and many other times we see things that we were thinking about already realized. Everything is knowledge and with knowledge comes innovation.

We have collected so many photos of inspirations, places, art, things that have amazed us..Why not create something with this wealth of knowledge?

Avntgard At Work is a photographic project that encompasses our experience and our tastes.

COLD PEACH FUZZ CONCEPT

CONCEPT STORE- 2024

What would happen if we mixed 2 diametrically opposed styles?

A warm and welcoming color with cold and aseptic materials?

Can innovation reside in extravagance alone? Can mixing two worlds so far apart communicate something new?

Maybe yes!

We believe in

"contaminations".

Corradino D'Ascanio, a helicopter designer, designed the Vespa.

Coca-Cola began as a drug.

Sushi has conquered the hearts and palates of the West.

One could certainly give examples of operations that did not go as well as the previous ones, but that is not our point of reflection.

Our idea behind this project is that sometimes experimentation should be done just for the sake of it, without expectations but just to see the effect.

AVNTGARD BAG

FIRST CAPSULE COLLECTION

MILANO, ITALIA- 2023

We strongly believe in reuse, repurposing and circular economy. Whenever possible we design thinking about the future life cycle of our project and its elements.

This first Avntgard Bag capsule collection is something we are very proud of, both for the idea behind it and for the result achieved.

We have recovered from one of our installations some printed PVC sheets made for the graphic covering of some walls. These sheets are quite malleable, very resistant and waterproof.

Why not make backpacks out of them?

Together with our partner Bolsson we studied the design of the backpacks and the design of the graphics composed of parts of the PVC sheets. Everything was assembled together and embellished with small details. The result is perfectly in line with our character and our principles.